Local SEO Guide
Learn the fundamentals of Local SEO and Google Business Profile optimization
Welcome to the Local SEO Guide. This section explains the concepts behind local search optimization and how to maximize your visibility on Google.
Why Local SEO Matters
93% of consumers use online searches to find local businesses. Appearing in Google's Local Pack (the map results) can dramatically increase foot traffic, calls, and revenue.
What You'll Learn
This guide covers everything from foundational concepts to advanced strategies:
- How local search works and what factors influence rankings
- Google Business Profile setup, optimization, and management
- Reviews and reputation management strategies
- NAP consistency and citation building
- Schema markup for enhanced search visibility
- Multi-location management for franchises and agencies
- Troubleshooting common issues
Getting Started
Fundamentals
Start here to understand local search basics
Google Business Profile
Deep dive into GBP setup and optimization
Reviews
Master review generation and response
Troubleshooting
Fix common GBP problems
How This Relates to Synoveo
This guide provides the educational foundation. To see how Synoveo automates these tasks, visit the Dashboard documentation or WordPress plugin guide.